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Optimize your images
Why optimize your images ?
Optimize your images
The action to optimize their images is to make them more accessible to the engines.
The presentation of your products or services remains a need to convince or reassure your prospective customers, the Internet address must match your sales cycle .
Nevertheless, we must consider that the Web has changed the world, everything moves faster, and have the best products, best services, or a recognized reputation in the physical market is not enough, visitors can see before buy, compare, ...
Optimizing your images can greatly help you find on the web, your site, by its design, its content or usability convert these visitors into leads, customers see.
How to optimize your images?
To optimize an image there are several criteria to consider:
- The weight of the image The weight of your images may interfere with the loading time of these, search engines such as Google assume that a site should be posted soon to be considered quality.
- the image name If the name of your image boils down to "pct02456.jpg", the working robots google will find it complicated. The choice reflected a keyword separated by hyphens increase the quality of the image: cream-a-raser.jpg
- The format of the image The most popular formats are JPG, GIF and PNG, the latter being probably the most interesting in terms of weight and cleaning (the images include many non-visible data such as date of the photo, the author, place ). The BMP format is about to outlaw saw him at his enormous weight.
- The image quality The quality of an image on the web is not the same as on paper. While printing paper requires a very high resolution (between 300 and 600 dpi) images for the Internet may be limited to 100 DPI to increase the speed of downloading.
- The location of the image The position of an image in your page may also affect its position, choose a location close to a title tag with H1 and possibly inserted in a paragraph (floating image). Google will consider the cyclic up words to create new combinations autous your images.
- The image presentation All users have the ability to see the images, it is therefore interesting to give descriptions to your images to be also perceived by the visually impaired, these tools with a transforming descriptions of sounds. The Alt and Title tags on images are also required elements for compliance of your site to W3C Standards
About the author
Information and lavished councils yout find in this website are proposed by Jean d' Alessandro, SEO expert and director of the web agency Web Solution Way
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